Our Vision
A New Brunswick where 50% of elected members of the Legislature are women — reflecting the diversity, strength, and potential of our communities.
Our Mission
To build a movement that elects 50% women to the New Brunswick Legislature in 2028 — by engaging allies, equipping candidates, and mobilizing champions across the province.
Our Values
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We welcome women of all identities and political affiliations – committed to fostering a genuine sense of safety and belonging where every woman feels she can fully engage, contribute, and find purpose in this movement.
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We bring diverse political perspectives together and, through joint collaboration grounded in transparency, respect and trust, build the collective strength needed to reach our goal.
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We support women to fully recognize their value and reach their potential.
Our Approach
Engage
We create space for conversation and awareness across communities.
Sharing New Brunswick's current situation and informing citizens of the challenge
Explaining the immense impact women can have when they hold office
Building public support for 50% women candidates in the 2028 provincial election
Equip
We provide tools, resources, and practical support
Demystifying what's involved in running for elected office
Providing information and education to interested women across the province
Supporting women from seeking a nomination all the way to election day
Connect
We build networks of mentorship and shared learning.
Creating a strong network for women across all ridings to tap into
Connecting women with mentors, fellow candidates, and party contacts
Encouraging shared experiences and mutual support throughout the leadership journey
Mobilize
We work with partners to remove barriers and create opportunities.
Enlisting party leaders to publicly commit to gender parity targets for 2028
Working with established resource partners to conduct outreach to ridings
Engaging champions, securing party commitments, and mobilizing partners to drive outreach across all ridings
35% in the Legislature in 2024.
Progress is real—but the goal is 50%.
More women than ever are stepping forward, supported by growing awareness, stronger networks, and collective action.